The local SEO game is getting tougher and our research team at ClickDo is always working to find new ways that can help us rank our local business clients on the top spots of Google, Yahoo and Bing.
Recently we found out some On Page SEO techniques
that works well and one of my SEO analysts at the company did not like
the fact that I wanted to share this with every other
agency/consultant.
Before reading below we hope that you know what is On-Page SEO and
why it’s important to do perfect On-Page SEO. You may read this article
for that: Anatomy of a Perfectly Optimized Page
So what are the local ranking dynamics that works well these days?
Implement Schema Markup on your website code
Schema markup itself is not a ranking factor, but we found that it gives a massive positive effect and the ability to effect other local SEO ranking factors that helps in ranking a website on SERPs’ top places.
When the schema markup is implemented to the site’s code it helps the
search engine crawler to easily craw the website and makes it fall in
love with the website. So you see how it becomes a great way of getting
loved by increasing the crawlerbility of the website.
When the schema markup is implemented it makes the content easier to
read by search engines and helps in better indexing. This gives a better
chance of getting noticed by search engines that eventually helps in
higher rankings.
Get the right XML & HTML Sitemaps on your local business website
Like having the Schema markup, it’s crucial to have a XML sitemap
that helps in feeding the search engines. We came to realise that even
having a HTML sitemap format helps and that gets the edge.
The above are some of the advance On page techniques
we use on our clients website and you can see how we used those
techniques to rapidly rank one of our recent clients. If you are an SEO,
you may check www.angelorthodontics.co.uk to see a perfectly done On Page Search engine optimized website.
If you are looking for mobile rankings, it’s very important to get
your business website mobile responsive. We have found a great solution
for that and this website which is not mobile responsive www.vonviljunk.co.uk will have a a mobile version in the coming weeks.
Check www.seoagencyinlondon.com on Desktop and Mobile to see the difference.
See the recent post by John Mueller,
a Webmaster Trends Analyst, on new Mobile Usability Features in Google
Webmaster Tools and its importance for businesses looking to boost
mobile SEO results.
Finally we can say that creating schema markups is the most advance
On-Page SEO implementation that is vital for your local business’s
higher rankings on the SERP’s.
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