E-commerce SEO Tip #1:
Get your Web designer, information architect and SEO consultant working together right from the beginning.
The result will be a more effective, better-optimized website that is easy for prospective buyers to use.
E-commerce SEO Tip #2:
Before they start coding, make sure that developers are aware of duplicate content and how to resolve.
E-commerce SEO Tip #3:
Organize products in an e-commerce store by category and sub-category, based on topics and sub-topics, in a
way that is reflected in your URL.
E-commerce SEO Tip #4:
While working with large e-commerce sites, provide developers with information about how to automate the
creation of SEO-friendly title tags and meta descriptions for new pages.
E-commerce SEO Tip #5:
It is infinitely more effective to run smaller processes that focus on a limited portion of the site.
E-commerce SEO Tip #6:
Turn on e-commerce tracking with Google Analytics to show exactly how much money you are helping clients
make.
E-commerce SEO Tip #7:
Without product text, it is almost impossible to rank and drive organic search traffic to e-commerce
websites.
E-commerce SEO Tip #8:
Make a dashboard in Google Analytics, and show them how much money you have helped them earn through your
SEO efforts.
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